Colors
Our color palette reflects Frequency’s innovative spirit and professional approach. Each color has been carefully selected to work harmoniously while providing flexibility for various applications.
Primary Palette
The primary palette forms the foundation of our visual identity. Frequency Blue is our signature color.
Primary
#169BDE
blue[5]
Primary Light
#45B2E1
blue[3]
Primary Dark
#0B5A8C
blue[7]
Secondary Palette
Our secondary palette adds depth and sophistication, perfect for accents and supporting elements.
Secondary
#7E57C2
violet[5]
Secondary Light
#B89DDA
violet[2]
Secondary Dark
#442E6F
violet[7]
Semantic Colors
Semantic colors communicate meaning (success, warning, error states).
Error
#E63459
red[5]
Warning
#E79E26
yellow[5]
Success
#5AB267
green[5]
Extended 10-Color Palette
Our complete palette includes 10 colors, each with 10 shades (0-9). The main color is at index 5 (Mantine format).
Blue (Primary)
0
e7f
1
b3e
2
6fc
3
45b
4
3da
5
169
6
0f6
7
0b5
8
084
9
052
Violet (Secondary)
0
f3e
1
d9c
2
b89
3
9f7
4
8e6
5
7e5
6
5d3
7
442
8
2c1
9
180
Red (Error)
0
fce
1
f7c
2
f08
3
ea6
4
e84
5
e63
6
a12
7
9a1
8
6e1
9
420
Green (Success)
0
ebf
1
c7e
2
a2d
3
8dd
4
77b
5
5ab
6
3f7
7
2d6
8
1d4
9
0e2
Yellow (Warning)
0
fef
1
fde
2
fce
3
fad
4
f9c
5
e79
6
a26
7
a37
8
755
9
473
Orange
0
fff
1
ffe
2
ffc
3
ffb
4
ffa
5
ff8
6
d17
7
a35
8
754
9
472
Cyan
0
e5f
1
b8f
2
8ae
3
5dd
4
30d
5
15c
6
11a
7
0d8
8
095
9
053
Pink
0
fef
1
fcd
2
f9b
3
f79
4
f58
5
f26
6
cc5
7
9e3
8
702
9
421
Indigo
0
eef
1
e0e
2
c7d
3
a5b
4
818
5
636
6
423
7
332
8
241
9
151
Gray
0
faf
1
f7f
2
eee
3
e3e
4
bdb
5
9e9
6
808
7
757
8
424
9
212
Typography Colors
Primary Text
#383838
Secondary Text
#808080
Disabled Text
#CCCCCC
Color Usage Guidelines
Do’s
- Use Primary Blue as the dominant brand color
- Maintain sufficient contrast for accessibility (WCAG 2.1 AA)
- Use semantic colors sparingly and with purpose
- Apply the gradient for hero sections and key visuals
- Reference colors by their palette index (e.g.,
blue[5])
Don’ts
- Don’t use semantic colors as primary backgrounds
- Don’t combine too many colors in one design
- Don’t alter the brand colors (no tints, shades, or opacity changes for core brand elements)
- Don’t use colors that clash with our palette